Vodafone Global Enterprise (VGE) is our Global organisation, committed
to providing innovative products and services to enable multi-national
organisations to stay agile and competitive - wherever in the world they
do business. We are on a journey to pioneer a world of total
communications solutions, where fixed, mobile, voice and data will all
become one mobility solution and are able to help our clients do 'more
with less' by empowering employees to work more flexibly and
efficiently.
MARKETING MANAGER
Job Ref: 0706/COMM/MAR/NIG
Location: Lagos
Job Type: Full-time
Employment Type: Permanent
PURPOSE STATEMENT
To
ensure that the key deliverables in the marketing plan are achieved on
time and budget, whilst developing new initiatives to support the
overall brand strategy and assist the business to achieve its marketing
objectives.
PRINCIPAL ACCOUNTABILITIES/OBJECTIVES
Reporting
to the Commercial Director, candidate will be responsible for delivery
of the marketing plan predominantly in Nigeria, but also involve in the
coordination of activities with Vodacom Business Group Africa.As the
first point of contact for marketing, will coordinate marketing
activities mainly in Vodacom Business Nigeria.
Core marketing areas include,
Brand Management
Online promotions and e-marketing, web design and SEO.
Digital Media campaign
Advertising/PR in Nigerian and African media
External and Internal Communication
Event and sponsorship management and promotions
Product Marketing and Sales Support
Sector specific marketing targeting key African industries
Database management and optimisation
Corporate Social Responsibility Programmes:
The
responsibilities of this role will include planning and implementing
marketing campaigns via a number of media platforms, including direct
marketing activity, events and email promotions.
Candidate will work closely with the media and specific trade titles to maximise coverage.
Candidate
will be expected to deliver joint marketing campaigns with
multinational corporations, developing partnerships and joint
promotions.
He/she will also be expected to drive traffic to the
website, generating sales leads by using innovative design ideas and
Search Engine Optimisation.
Communications and Work Relationships:
Internal customers include regional Managing Directors, Sales Managers and the Exco.
External
agencies to manage, include marketing agencies, public relations in UK
and Africa, promotions companies, international industry publications /
trade journals and print and collateral suppliers.
Building and
managing project timelines and budgets, a focus on delivery and seeing
assignments through to completion are personal key attributes required.
JOB KNOWLEDGE
This
role is a wide ranging and high profile one, so the candidate will
therefore have a proven track record in business marketing, external
communications or/and website design and management.
Candidate will
be fully IT literate, with knowledge of the Microsoft suite of products
and have highly developed interpersonal skills with the proven ability
to develop and maintain strong working relationships at all levels.
Also
Strong communication, sales presentation, management and leadership
skills; goal-oriented, strong budgeting and ability to be creative under
pressure with knowledge of current marketing trends and multimedia
platforms will be required
The ideal candidate will be experienced in
B2B direct marketing, have a strong commercial grounding and possess
excellent organisational skills.
Building and managing project
timelines and budgets with a focus on delivery and seeing assignments
through to completion are personal key attributes required.
QUALIFICATION & EXPERIENCE
Bachelor's Degree in Marketing or Business Administration from a reputable university.
Experience in Telecoms or technology sector required
A marketing qualification (e.g. CIM) would be an advantage
Minimum years post NYSC working experience with Management/Supervisory experience essential.
JOB RELATED SKILLS:
Have a strong customer facing presence.
Be able to communicate across all levels within the organisations.
Good influencing, persuasion and negotiation skills.
Well-developed Oral, written and presentation skills.
Be
well organised, structured and be able to drive and oversee
multi-discipline projects across many companies and organisations.
Behavioural Competency Requirements:
Formulating marketing strategies and Concepts
Creating and Innovating
Planning and Organising
Deciding and Initiating Action
CLICK HERE TO APPLY
Vodafone Nigeria Marketing Manager Recruitment
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