Junior Brand Managers at Kraft Heinz Company

The Kraft Heinz Company (NASDAQ: KHC), is the third-largest food and beverage company in North America and the fifth-largest food and beverage company in the world, with eight $1 billion+ brands. Kraft Heinz in Canada, headquartered in Toronto, has an unparalleled portfolio of powerful iconic brands with $2.7 bn in retail sales (2014).

JUNIOR BRAND MANAGER

PURPOSE
To undertake the day-to-day and medium term tactical marketing for the KCS business of Kraft Heinz brands in order to achieve growth, profit and marketing objectives.


KEY DELIVERABLES:
Develop short term marketing plans in order for the overall company and strategic brand objectives to be met
Manage marketing mixes
Exercises control over the marketing process in order to ensure achievement of sales and market share objectives
Progress new product development in order to meet category objectives and market needs
Liaise with Sales management in order to achieve agreed sales and market share objectives
Liaise with aligned advertising and promotional agencies in order to achieve maximum exposure for brands

KEY COMPETENCIES:
Understand the general business and marketing conditions within Nigeria to successfully coordinate and facilitate strategies
Insight into and understanding of consumer attitudes, behaviour and motivations
Sound technical knowledge with regards to medicines, diseases and available treatments within each of the relevant product categories
Technical knowledge of the advertising, media and marketing research disciplines
Sound financial, strategic planning and project management skills required
Strong inter personal and communication skills
Strong learning agility

QUALIFICATIONS
Relevant BA degree
1-2 years of FMCG Brand experience
Proficiency in Microsoft Office
Tactical marketing skills

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